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Discover approaches to optimize your web presence here: search optimization for artists.
When discussing social media strategy for artists, Ok, honestly, is your social networking profile contributing to the growth of your fan base? You likely have attentively crafted music with attention to great material but if no one knows about you, you’ll struggle to achieve a following. Artists just starting invest too much time concentrating on self-promotion. And for most, the main communications or marketing method they use is social media, but the problem is that this is a conversation that is one-direction, leaving fans with no method to engage, aside from making a purchase. Every post turns into a desperate version of “buy my stuff!” While sales ought to be an objective, building your brand and telling your fans in a natural way is the real objective. Check out the newartistmodel.com for more resources.
70 percent of your social content must develop your brand name.
The biggest majority of your material needs to be focused on your message and brand. Perhaps your brand name is hardcore, but your character is with a funny attribute. Blend the 2 in a method that gives your followers a window into your personality. Try posting a photo of you vocalizing in the studio, or writing a genuine thank you to your followers. Remember, your audience want to get into your life, so usher them backstage. Show them the exciting, ordinary, and even the mundane aspects of your day/life. Engage them with your social network. Facebook. Google+. Tumblr. Pinterest. Instagram. Twitter.
20 percent of your social media content ought to be shared from and for other musicians.
If an artist welcomed you to sing with them in Wikieup, let your fans in Arizona know about it. Establish relationships with other musicians, vocalists and influencers, and you’ll develop a beneficial network via social media. Think of these influencers as amplifiers of your name. As an trending singer, you’ll be continuously gigging with other groups and working together with musicians, self-employed professional photographers, sound engineers, graphic designers, and so on. Utilize this 20% of your social focus to strengthen these critical relationships. All you need is the right artist at the perfect time to tweet about you, and that contract you’ve been seeking maybe waiting in your email. Read how Twitter and Rolling Stone are curating live music gigs.
10 percent of the content needs to be promotional.
Los Angeles based producer Flying Lotus installed a live-stream while playing the recording of recent record, You’re Dead. With Facebook Live, YouTube Live, Instagram, and Snapchat, the options for live video streaming leave no excuse for not doing this. Flying Lotus then proceeded to live-tweet during the entire album about cool, interesting