Social SEO Resources:
Learn approaches to optimize your web presence here: search engine optimization for vocalists.
When discussing social media strategy for artists, Ok, honestly, is your social profile helping to the growth of your audience? You likely have thoughtfully crafted product with attention to great art but if no one knows about your music, you’ll struggle to grow an audience. Bands just beginning invest excessive time focusing on self-promotion. And for most, the main communications or marketing method they use is social media, but the trouble is that this is a communication that is single direction, leaving fans without any way to engage, other than making a purchase. Every post turns into a desperate version of “buy my stuff!” While sales ought to be an objective, developing your brand and engaging the audience in a conversational manner is the best objective. Check out the newartistmodel.com for more resources.
70 percent of your social material ought to enhance your brand name.
The largest bulk of your content must be focused on your story and brand. Maybe your brand is hard, however your personality is with a sense of humor. Blend the 2 in a method that offers your followers a view into who you are. Try publishing a photo of you vocalizing in the studio, or composing a sincere note of thanks to your followers. Remember, your fans want to get into your life, so usher them backstage. Show them the exciting, ordinary, and even the mundane aspects of your day/life. Get them engaged with your social accounts. Facebook. Google+. Tumblr. Pinterest. Instagram. Twitter.
20 percent of your social media content must be shared from and for other vocalists.
If an artist invited you to perform with them in Tacna, let your fans in Arizona know about it. Develop relationships with other artists, vocalists and influencers, and you’ll establish a useful network through social media. Think of these influencers as amplifiers of your name. As an up-and-coming artist, you’ll be constantly playing with other bands and collaborating with musicians, independent photographers, sound engineers, graphic designers, etc. Use this 20 percent of your social focus to strengthen these critical relationships. All you need is the right artist at the perfect time to tweet about you, and that contract you’ve been seeking maybe waiting in your email. Read how Twitter and Rolling Stone are curating live music gigs.
10 percent of the material should be promotional.
Los Angeles based producer Flying Lotus put up a live-stream while playing the recording of latest record, You’re Dead. With Facebook Live, YouTube Live, Instagram, and Snapchat, the options for live video streaming leave no excuse for not doing this. Flying Lotus then continued to live-tweet during the entire album about cool, fascinating