Digital Media Tools:
Learn methods to optimize your web presence here: search optimization for singers.
When discussing social media strategy for artists, Ok, honestly, is your online profile contributing to the growth of your audience? You probably have attentively crafted material with attention to great content but if no one knows about you, you’ll struggle to build a base of fans. Singers just beginning spend excessive time concentrating on self-promotion. And for most, the main communications or marketing method they use is social media, but the problem is that this is a communication that is one-direction, leaving fans without any method to engage, besides making a purchase. Every post turns into a desperate version of “buy my stuff!” While sales must be an objective, building your brand name and telling your fans in a natural manner is the ultimate goal. Check out the newartistmodel.com for more resources.
70 percent of your social material ought to build your brand.
The largest bulk of your material needs to be focused on your message and brand name. Perhaps your brand is dark, however your personality is with a funny attribute. Blend the two in a way that offers your fans a view into your personality. Try posting a picture of you belting in the studio, or writing a genuine note of thanks to your followers. Remember, your audience want to get into your life, so usher them into your home. Show them the fun, ordinary, and even the mundane parts of your day/life. Get them engaged with your social network. Facebook. Google+. Tumblr. Pinterest. Instagram. Twitter.
20 percent of your social network material should be shared from and for other vocalists.
If a band welcomed you to sing with them in Phoenix, let your fans in Arizona know about it. Establish relationships with other artists, vocalists and influencers, and you will develop a advantageous network by way of social media. Think of these influencers as amplifiers of your name. As an emerging singer, you’ll be continuously gigging with other groups and working together with artists, freelance photographers, sound engineers, graphic designers, etc. Use this 20% of your social focus to strengthen these key relationships. All you need is the right artist at the perfect time to tweet about you, and that contract you’ve been seeking maybe waiting in your email. Read how Twitter and Rolling Stone are curating live music gigs.
10% of the material needs to be self-promoting.
LA based producer Flying Lotus set up a live-stream while playing the recording of recent album, You’re Dead. With Facebook Live, YouTube Live, Instagram, and Snapchat, the options for live video streaming leave no excuse for not doing this. Flying Lotus then continued to live-tweet throughout the whole album about cool, interesting