Social Media Strategies for Artists in Phoenix 85019 – SEO builds local businesses

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When discussing social media strategy for artists, let’s be honest, is your social networking profile helping to the growth of your audience? You likely have attentively crafted music with focus on great material but if no one knows about your incredible talent, you’ll struggle to build a fan base. Bands just starting invest too much time focusing on self-promotion. And for most, the main communications or marketing method they use is social media, but the problem is that this is a discussion that is one-direction, leaving followers with no method to engage, besides making a purchase. Every post turns into a desperate version of “buy my stuff!” While sales should be an objective, constructing your brand and telling the audience in a conversational way is the ultimate goal. Check out the newartistmodel.com for more resources.

70 percent of your social content should enhance your brand name.

The biggest majority of your material should be focused on your story and brand. Maybe your brand name is hardcore, on the other hand your personality is with a sense of humor. Blend the two in a method that offers your followers a window into your personality. Try publishing a video of you belting in the studio, or writing a sincere thank you to your followers. Remember, your audience want to get into your life, so usher them behind the scenes. Show them the fun, ordinary, and even the mundane parts of your day/life. Get them engaged with your social network. Facebook. Google+. Tumblr. Pinterest. Instagram. Twitter.

20 percent of your social network content needs to be shared from and for other artists.

If a band welcomed you to sing with them in Phoenix, let your followers in Arizona know about it. Establish relationships with other artists, bands and influencers, and you’ll establish a advantageous network through social media. Think of these bands as amplifiers of your brand. As an trending artist, you’re constantly playing with other bands and teaming up with artists, self-employed photographers, sound technicians, graphic designers, etc. Use this 20% of your social focus to deepen these critical relationships. All you need is the right artist at the perfect time to tweet about you, and that contract you’ve been seeking maybe waiting in your email. Read how Twitter and Rolling Stone are curating live music gigs.

10% of the material needs to be promotional.

Los Angeles based producer Flying Lotus installed a live-stream while playing the recording of recent album, You’re Dead. With Facebook Live, YouTube Live, Instagram, and Snapchat, the options for live video streaming leave no excuse for not doing this. Flying Lotus then continued to live-tweet throughout the entire album about cool, interesting