Digital Networking Resources:
Learn ways to optimize your web presence here: search optimization for singers.
When discussing social media strategy for artists, Ok, honestly, is your online profile helping to the growth of your fan base? You probably have attentively created material with focus on great art but if no one knows about you, you’ll struggle to build a fan base. Bands just beginning spend too much time concentrating on self-promotion. And for most, the primary communications or marketing method they use is social media, but the problem is that this is a conversation that is single direction, leaving followers without any way to engage, besides making a purchase. Every post turns into a desperate version of “buy my stuff!” While sales needs to be an objective, constructing your brand name and engaging your fans in a natural way is the ultimate goal. Check out the newartistmodel.com for more resources.
70 percent of your social material should build your brand name.
The largest majority of your material must be centered on your message and brand name. Supposing your brand is hardcore, however your personality is with a sense of humor. Mix the two in a method that gives your fans a window into who you are. Try publishing a picture of you belting in the studio, or composing a genuine thank you to your supporters. Remember, your fans want to get into your life, so usher them into your home. Show them the fun, boring, and even the mundane aspects of your day/life. Get them engaged with your social accounts. Facebook. Google+. Tumblr. Pinterest. Instagram. Twitter.
20 percent of your social network material ought to be shared from and for other bands.
If a band welcomed you to perform with them in Leupp Corner, let your fans in Arizona know about it. Establish relationships with other musicians, vocalists and influencers, and you will establish a useful network via social media. Think of these artists as amplifiers of your name. As an emerging vocalist, you’re constantly playing with other groups and collaborating with musicians, freelance professional photographers, sound engineers, graphic designers, and so on. Use this 20% of your social focus to strengthen these important relationships. All you need is the right artist at the perfect time to tweet about you, and that contract you’ve been seeking maybe waiting in your email. Read how Twitter and Rolling Stone are curating live music gigs.
10 percent of the material must be promotional.
LA based producer Flying Lotus set up a live-stream while playing his latest album, You’re Dead. With Facebook Live, YouTube Live, Instagram, and Snapchat, the options for live video streaming leave no excuse for not doing this. Flying Lotus then proceeded to live-tweet throughout the whole album about cool, interesting