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Learn methods to optimize your web presence here: search engine optimization for singers.
When discussing social media strategy for artists, Ok, honestly, is your social profile helping to the growth of your audience? You likely have thoughtfully created music with attention to great content but if no one knows about you, you’ll struggle to achieve a following. Bands just starting invest excessive time focusing on self-promotion. And for most, the main communications or marketing method they use is social media, but the problem is that this is a communication that is one-direction, leaving fans without any method to engage, besides making a purchase. Every post turns into a desperate version of “buy my stuff!” While sales must be an objective, constructing your brand name and informing the audience in a natural manner is the ultimate objective. Check out the newartistmodel.com for more resources.
70 percent of your social material must enhance your brand name.
The biggest bulk of your content ought to be focused on your story and brand. Maybe your brand name is hardcore, but your character is with a funny attribute. Blend the two in a method that offers your fans a view into your personality. Try posting a video of you vocalizing in the studio, or composing a sincere thank you to your fans. Don’t forget, your audience want to get into your life, so usher them into your home. Show them the exciting, normal, and even the mundane aspects of your day/life. Get them engaged with your social network. Facebook. Google+. Tumblr. Pinterest. Instagram. Twitter.
20% of your social network material must be shared from and for other bands.
If a band welcomed you to sing with them in Fort Defiance, let your followers in Arizona know about it. Build relationships with other artists, bands and influencers, and you’ll develop a beneficial network via social media. Think of these influencers as amplifiers of your name. As an up-and-coming vocalist, you’ll be continuously gigging with other groups and teaming up with musicians, self-employed professional photographers, sound engineers, graphic designers, etc. Use this 20 percent of your social focus to deepen these important relationships. All you need is the right artist at the perfect time to tweet about you, and that contract you’ve been seeking maybe waiting in your email. Read how Twitter and Rolling Stone are curating live music gigs.
10% of the material must be self-promoting.
LA based producer Flying Lotus set up a live-stream while playing his latest record, You’re Dead. With Facebook Live, YouTube Live, Instagram, and Snapchat, the options for live video streaming leave no excuse for not doing this. Flying Lotus then continued to live-tweet throughout the entire album about cool, fascinating