Social SEO Tools:
Discover methods to optimize your web presence here: SEO for singers.
When discussing social media strategy for artists, Ok, honestly, is your social media profile contributing to the growth of your audience? You likely have thoughtfully created product with attention to great material but if no one knows about your music, you’ll struggle to grow an audience. Musicians just starting invest too much time concentrating on self-promotion. And for most, the main communications or marketing method they use is social media, but the trouble is that this is a discussion that is one-direction, leaving followers with no way to engage, aside from making a purchase. Every post turns into a desperate version of “buy my stuff!” While sales should be an objective, developing your brand name and telling your fans in a conversational manner is the best goal. Check out the newartistmodel.com for more resources.
70% of your social material must develop your brand.
The biggest bulk of your material ought to be centered on your story and brand. Supposing your brand name is hardcore, however your character is with a funny attribute. Mix the two in a way that offers your followers a window into your personality. Try posting a picture of you belting in the studio, or composing a genuine thank you to your fans. Remember, your audience want to get into your life, so usher them into your home. Show them the exciting, boring, and even the mundane aspects of your day/life. Engage them with your social accounts. Facebook. Google+. Tumblr. Pinterest. Instagram. Twitter.
20% of your social media content ought to be shared from and for other singers.
If an artist welcomed you to record with them in Cowlic, let your fans in Arizona know about it. Develop relationships with other artists, bands and influencers, and you will establish a advantageous network by way of social media. Think of these bands as amplifiers of your brand. As an up-and-coming singer, you’ll be continuously playing with other bands and working together with artists, freelance professional photographers, recording engineers, graphic designers, and so on. Utilize this 20% of your social focus to strengthen these critical relationships. All you need is the right artist at the perfect time to tweet about you, and that contract you’ve been seeking maybe waiting in your email. Read how Twitter and Rolling Stone are curating live music gigs.
10% of the content needs to be promotional.
Los Angeles based producer Flying Lotus put up a live-stream while playing his latest record, You’re Dead. With Facebook Live, YouTube Live, Instagram, and Snapchat, the options for live video streaming leave no excuse for not doing this. Flying Lotus then continued to live-tweet during the entire album about cool, fascinating