Social Media Strategies for Artists in Chinle 86547 – SEO builds local businesses

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When discussing social media strategy for artists, Ok, honestly, is your social presence contributing to the growth of your fan base? You likely have attentively crafted music with attention to great material but if no one knows about you, you’ll struggle to build a fan base. Artists just beginning spend too much time focusing on self-promotion. And for most, the main communications or marketing method they use is social media, but the problem is that this is a discussion that is one-direction, leaving fans with no way to engage, besides making a purchase. Every post turns into a desperate version of “buy my stuff!” While sales ought to be an objective, constructing your brand and telling the audience in a conversational way is the best objective. Check out the newartistmodel.com for more resources.

70 percent of your social material must enhance your brand.

The biggest majority of your material should be focused on your story and brand. Maybe your brand is hard, on the other hand your character is with a sense of humor. Mix the 2 in a manner that offers your followers a view into your personality. Try publishing a video of you vocalizing in the studio, or composing a genuine thank you to your fans. Don’t forget, your fans want to get into your life, so usher them into your home. Show them the exciting, ordinary, and even the mundane parts of your day/life. Engage them with your social network. Facebook. Google+. Tumblr. Pinterest. Instagram. Twitter.

20 percent of your social network material needs to be shared from and for other musicians.

If an artist welcomed you to sing with them in Chinle, let your fans in Arizona know about it. Build relationships with other musicians, bands and influencers, and you will develop a beneficial network via social media. Think of these artists as amplifiers of your name. As an trending artist, you’re constantly gigging with other groups and working together with musicians, freelance professional photographers, sound engineers, graphic designers, and so on. Use this 20 percent of your social focus to strengthen these critical relationships. All you need is the right artist at the perfect time to tweet about you, and that contract you’ve been seeking maybe waiting in your email. Read how Twitter and Rolling Stone are curating live music gigs.

10 percent of the material must be promotional.

Los Angeles based producer Flying Lotus installed a live-stream while playing his recent record, You’re Dead. With Facebook Live, YouTube Live, Instagram, and Snapchat, the options for live video streaming leave no excuse for not doing this. Flying Lotus then continued to live-tweet during the whole album about cool, intriguing facts that no one would have understood, such as the story behind why he utilized a certain sound or the rapper he initially had in mind for a specific beat.


Managing social media requires focus, however it can be enjoyable. It’s a terrific method to interact with your audience. The group Korn is just one example of an artist who has built a loyal fan base by engaging fans beyond their music, as this video shows.



The content you release should be wide-ranging and enjoyable, but it must contribute to the story behind your band and your art. UK indie electronic act the double x does a amazing job with sharing images of their journeys on the road as well as hanging out with fellow artists. Their fans discover this content to be special and fun, while at the same time it shows the individual personality of the band.


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Social network marketing is about interacting with your fans, not at them. Everybody has that pal who shamelessly pours his/her self-promotion into your social media status reports, and it gets annoying. It’s true, you have to inform people regarding what you are doing, but it does not need to be one-way. Bring your fans into the discussion, don’t alienate them.


Bottom line, with social, do not overdo self-promotion, use it moderately. Say you have ten Facebook posts over two weeks, you will want to make 7 or so appropriate to your image, approximately two about a separate group that you are involved with, and one or 2 a direct call-to-action to buy your product. This content model provides versatility and the opportunity to be innovative with your virtual voice.

I trust that you find the 70-20-10 guideline helpful. Examples of social posts you should be making:

+ Publishing a new record release from a band you visited with.

+ Publishing info about a brand-new side venture a band member is pursuing.

+ Sharing an event hosted by a venue who has scheduled you or your band.

This content should not be random. You have to genuinely believe in exactly what you’re sharing. Whatever you share publicly returns to your brand name. If you publish about an unimportant project, your fans might question the consistency of your voice.