Social SEO Tools:
Learn approaches to optimize your web presence here: search optimization for artists.
When discussing social media strategy for artists, Ok, honestly, is your social networking presence contributing to the growth of your audience? You likely have thoughtfully crafted music with attention to great art but if no one knows about you, you’ll struggle to achieve a base of fans. Bands just starting spend excessive time concentrating on self-promotion. For many, the main communications or marketing method they use is social media, but the trouble is that this is a communication that is one-direction, leaving fans without any method to engage, besides making a purchase. Every post turns into a desperate version of “buy my stuff!” While sales needs to be an objective, building your brand and engaging your fans in a conversational manner is the ultimate objective. Check out the newartistmodel.com for more resources.
70% of your social content must develop your brand.
The biggest majority of your material should be focused on your message and brand name. Perhaps your brand is dark, on the other hand your personality is with a funny attribute. Mix the 2 in a method that gives your fans a view into who you are. Try posting a picture of you belting in the studio, or composing a genuine thank you to your fans. Don’t forget, your audience want to get into your life, so usher them into your home. Show them the exciting, normal, and even the mundane aspects of your day/life. Get them engaged with your social accounts. Facebook. Google+. Tumblr. Pinterest. Instagram. Twitter.
20 percent of your social network material ought to be shared from and for other musicians.
If an artist invited you to record with them in Bylas, let your fans in Arizona know about it. Build relationships with other artists, bands and influencers, and you’ll establish a advantageous network via social media. Think of these artists as amplifiers of your brand. As an up-and-coming artist, you’ll be continuously playing with other bands and collaborating with artists, independent photographers, recording engineers, graphic designers, and so on. Utilize this 20% of your social focus to strengthen these critical relationships. All you need is the right artist at the perfect time to tweet about you, and that contract you’ve been seeking maybe waiting in your email. Read how Twitter and Rolling Stone are curating live music gigs.
10% of the content must be self-promoting.
Los Angeles based producer Flying Lotus set up a live-stream while playing his recent album, You’re Dead. With Facebook Live, YouTube Live, Instagram, and Snapchat, the options for live video streaming leave no excuse for not doing this. Flying Lotus then proceeded to live-tweet during the whole album about cool, fascinating