Social Networking Resources:
Discover methods to optimize your web presence here: search engine optimization for vocalists.
When discussing social media strategy for artists, Ok, honestly, is your online profile contributing to the growth of your audience? You probably have attentively created material with attention to great art but if no one knows about your incredible talent, you’ll struggle to achieve a fan base. Bands just starting spend excessive time concentrating on self-promotion. For many, the main communications or marketing method they use is social media, but the trouble is that this is a communication that is one-direction, leaving followers with no method to engage, besides making a purchase. Every post turns into a desperate version of “buy my stuff!” While sales needs to be an objective, building your brand name and informing the audience in a natural manner is the real goal. Check out the newartistmodel.com for more resources.
70% of your social material ought to enhance your brand.
The biggest bulk of your content should be centered on your message and brand. Supposing your brand is dark, but your character is with a sense of humor. Mix the two in a way that gives your followers a view into who you are. Try publishing a image of you belting in the studio, or composing a genuine thank you to your followers. Don’t forget, your audience want to get into your life, so usher them behind the scenes. Show them the fun, boring, and even the mundane aspects of your day/life. Engage them with your social accounts. Facebook. Google+. Tumblr. Pinterest. Instagram. Twitter.
20% of your social media material should be shared from and for other singers.
If an artist invited you to perform with them in Bullhead, let your followers in Arizona know about it. Establish relationships with other musicians, vocalists and influencers, and you’ll establish a powerful network through social media. Think of these influencers as amplifiers of your brand. As an trending vocalist, you’ll be constantly playing with other bands and collaborating with musicians, freelance professional photographers, sound engineers, graphic designers, etc. Utilize this 20% of your social focus to strengthen these important relationships. All you need is the right artist at the perfect time to tweet about you, and that contract you’ve been seeking maybe waiting in your email. Read how Twitter and Rolling Stone are curating live music gigs.
10% of the material should be promotional.
LA based producer Flying Lotus set up a live-stream while playing the recording of latest album, You’re Dead. With Facebook Live, YouTube Live, Instagram, and Snapchat, the options for live video streaming leave no excuse for not doing this. Flying Lotus then proceeded to live-tweet during the whole album about cool, fascinating